In a move to increase transparency in seafood supply chains, UK supermarket Asda has become the first retailer to publish sourcing details for its farmed seafood, as part of an update to the company’s annual Ocean Disclosure Project profile. The update marks the first time that an ODP participant has publicly disclosed information on both wild and farmed species.
Previously, the profile described all own-brand, wild caught seafood retailed by the business along with data relating to management, fishing techniques and environmental impact. It now also contains information on the origin of farmed fish and shellfish including whether the source is certified to a recognized standard and provides environmental information on marine inputs for feed, impacts on wild species, and water quality.
Asda was the first retailer to publish details of the origin of its own brand wild caught seafood through the ODP in 2015 and earlier this year became the first to publish specific vessel information for boats that catch plaice, haddock and cod.
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