Giumarra Appoints Rodrigo Torres to Lead East Coast Berry Sales
July 27, 2026 | 2 min to read
LOS ANGELES – The Giumarra Companies is pleased to announce the appointment of industry veteran Rodrigo Torres as Sales Director for its Giumarra International Berry East Coast operation. In this role, Torres will lead sales strategy and customer development initiatives across the U.S. East Coast, as well as help expand Giumarra International Berry’s portfolio to drive growth opportunities with partners and customers.
“As we continue to accelerate our business and strengthen our position across key markets, Rodrigo brings the leadership and industry expertise needed to drive our East Coast growth strategy,” said Sebastian Carmona, Vice President, International Development for The Giumarra Companies. “His deep relationships throughout the industry and proven ability to deliver results across the produce supply chain make him an excellent addition to our team.”
Torres brings more than 20 years of extensive experience in the produce industry, having held sales leadership roles with Altar Produce, Campos Borquez, Naturipe Farms, and Chiquita, among others. Additionally, he completed Cornell University’s Executive Development Leadership Program and serves as a volunteer council member with the International Fresh Produce Association (IFPA).
“I am honored to join The Giumarra Companies and become part of an organization with such a strong reputation for quality, innovation, and customer service,” said Torres. “I look forward to working alongside the talented Giumarra team and our grower-partners to strengthen our East Coast presence and create new opportunities for growth.”
About the Giumarra Companies
The Giumarra Companies is a leading international network of fresh produce growers, distributors, and marketers that encompasses a world of flavor and freshness. Since its inception in 1922, the company has taken pride in a longstanding commitment to quality, service, and industry leadership. Products packed under Giumarra’s trusted family of brands are supported by a suite of top-tier service solutions and enjoyed by consumers daily. Together with our partners, we’re feeding the world in a healthy way.