Stars Align for Cherry Season and Patriotism with CMI Orchards American Dream Program

Wenatchee, WA — CMI Orchards is proud to usher in America’s 250th anniversary with a special-edition expansion of its beloved American Dream® program, bringing together eye-catching merchandising, meaningful storytelling, and peak cherry season just in time for Fourth of July celebrations. This year, the stars have truly aligned, both in the fields and on the flag, as the height of cherry harvest perfectly coincides with this once-in-a-generation patriotic milestone.

The limited-edition program features bold, colorful displays, commemorative packaging, and impactful point-of-sale materials that capture the energy and pride of summer in the USA. Designed to celebrate America’s 250^th anniversary in unforgettable fashion, the program highlights CMI’s premium cherries and apples.

While this year’s program is uniquely timed to honor the nation’s 250th birthday, the American Dream® program itself is far from fleeting. Now in its seventh year, it has become a cornerstone initiative for CMI Orchards, rooted in a deeper purpose beyond merchandising. Created to honor active military, veterans, and their families, the program reflects a long-standing commitment to giving back and strengthening communities across the country.

“The American Dream® program is incredibly special to us because it stands for something bigger than a single season or event,” said Bob Mast, President of CMI Orchards. “While we’re thrilled to celebrate America’s 250th anniversary this year, this is a program that will honor our country, support our military families, and create meaningful connections with shoppers for years to come.”

This summer’s rollout introduces a full lineup of commemorative packaging and merchandising solutions, including:

• Limited-edition America 250 cherry pouch bags
• Coordinated cherry master cartons designed for high-impact, patriotic displays
• New American Dream® apple pouch bags, offering extended merchandising opportunities for key holidays such as the Fourth of July and Veterans Day

As cherries begin arriving in stores nationwide, these striking packaging elements are designed to create standout displays and inspire seasonal excitement. American Dream® apples and cherries not only deliver exceptional taste and quality but also connect with consumers through a story that resonates—turning everyday snacking into a meaningful experience that reflects the spirit of America.

To learn more about the American Dream® program and its impact, CMI Orchards invites retailers and consumers to watch a special video, featured alongside this release, offering a deeper look into the inspiration and purpose behind the initiative.

CMI Orchards’ American Dream® America 250

With premium fruit, purpose-driven storytelling, and patriotic timing, CMI’s American Dream® program is set to capture summer momentum and bring America’s 250th celebration to life in stores across the country.

Connect with CMI Orchards today to explore how the American Dream® program can elevate in-store displays, engage shoppers, and celebrate this historic milestone of the United States of America.