Marla O’Dell from FloraCraft, who will join the Fundraising Development Committee, and Juan David Lecuona from Deliflor, who will be part of the Marketing Committee. …
That Flower Feeling (TFF) recently hosted a transformative webinar titled “Marketing Flowers for Self-Care: The Importance of Evolving the Floral Industry,” moderated by Chris Drummond, TFF Advisory Board Chairman. The event brought together a panel of esteemed experts, including Kristin Gilliand from Gardens America, Jackie Levine of Central Square Florist, Debora Steier, a TFF Unit Sales Task Force member and retired Director of Floral at Albertsons, and Lenny Walker from Kennicott Bros. Company. …
This informative session will explore how the floral industry can adapt to the rising trend of self-care and emotional well-being through the use of flowers. …
In honor of World Mental Health Day, That Flower Feeling is excited to host an Instagram Live event featuring our monthly Self Care Flower Bouquet Giveaway! Join us for approximately 25 minutes of fun, where we’ll announce a randomly selected winner every five minutes. The event is set for October 10th at 6:30 PM EST. …
The event was a tremendous success, raising over $30,000. 145 attendees from across the floral industry came together to support the That Flower Feeling Foundation. These funds will play a crucial role in our future marketing efforts to increase floral consumption in the United States. …
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