Importers from Brazil and the United States Visited O’Higgins to Learn About the Supply and Production of Peonies
September 15, 2025 | 1 min to read
Importers from Brazil and the United States visited the O'Higgins Region to explore the peony market, funded by the O'Higgins Regional Government's Innovation Fund for Competitiveness and organized by ProChile. The initiative aimed to enhance internationalization and open new markets. During the visit, a business roundtable featured six regional companies, highlighting the significance of this historic opportunity for local flower producers to establish direct export relationships with prominent markets.
Importers from Brazil and the United States came to the O’Higgins Region to experience the peony market firsthand. The initiative, financed by the O’Higgins Regional Government’s Innovation Fund for Competitiveness (FIC) and organized by the regional office of ProChile, sought to open new markets and strengthen the internationalization of this sector.
In addition to the field visits to learn about production, a business roundtable was held with the participation of six regional companies: Exportadora Triofrut Ltda., El Rosario SpA, Comercializadora Picaflores SpA, Santa Petra, Las Roldanas, and Agrícola Rayenmapu.
A historic opportunity for regional floriculture
“This visit marks a turning point for O’Higgins flower producers. It’s the first time importers of this level have come to our region, directly invited by the Regional Government through ProChile. It represents a real opportunity for peony producers to become direct exporters to important markets such as Brazil and the United States,” said Sofía Silva, Regional Director of ProChile O’Higgins.
To read more, please visit ProChile.