Puratos: Pink Sakura is a Blossoming Flavor Trend in Pastry and Chocolate

The streets of Tokyo are filled with soft pink floral drinks and snacks in spring, but they can also be found on supermarket shelves abroad. Enter the search terms ‘Japan + spring’ in Google and you’ll find pretty much exclusively dreamy soft pink imagery. Consumers around the world are mesmerized by the dreamy looks and the Japanese flair of sakura.

Rise to the Challenge: Elevate Patisserie Sales in Summer With Mango Cake Innovations

April 1, 2024 Puratos

In the dynamic world of patisserie, seasonal shifts play an important role in shaping the sales landscape. While colder seasons are known to increase the demand for comforting patisserie creations, the summer months often present a challenge. Customers usually crave lighter, more refreshing treats. Discover the complexities of the summer season and explore strategic solutions to compensate the summer dip in patisserie sales through innovation.

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Indulgence for Mother’s Day With a Reinvented Cheesecake

March 15, 2024 Puratos

Mother’s Day, a day that celebrates the remarkable women in our lives, provides an opportunity to express our love and gratitude. It’s a time to show appreciation for the mothers, grandmothers, and mother figures who have played an important role in our lives. This festive occasion presents a golden opportunity to create something truly special. 

Strategic Guide for Food Brands to Leverage 2024’s Consumer Trends

March 14, 2024 Puratos

Drawing insights from the extensive Taste Tomorrow consumer research, Puratos presents a comprehensive guide specifically tailored for industrial food manufacturers. This guide provides actionable tips to navigate and thrive amidst the hottest consumer food trends and demands of 2024.

The Latest Wellness Revolution: Plant-Based Snacks With Functional Ingredients

March 13, 2024 Puratos Taste Tomorrow

Striking the delicate balance between health and indulgence is crucial for food producers, as taste ranks among the top factors influencing consumers’ choices when purchasing bread, pastries, cakes, patisserie, and chocolate. New snacks have to satisfy sweet cravings but also contribute to overall well-being.