The American Floral Endowment (AFE) and Sustainabloom Partner with Continental Flowers to Promote Wholesale Nickel Program

March 20, 2025 Sustainabloom

This initiative enables wholesalers to support Sustainabloom’s research-driven resources by pledging up to five cents per box on orders placed through Continental Flowers, ensuring continued investment in sustainability education and best practices.

Check Out Captivating Combinations That Turn Heads at Retail

March 12, 2025 Danziger

The Durabella program is driven by a passion to create beautiful, long-lasting combinations that are easier to grow. Every two- and three-plant recipe is trialed and tested to ensure each variety grows well together, making certain they’re as stunning at the end of the season as they are in spring. Each pre-selected recipe comes packaged together as ready-to-plant cuttings, taking the guess work out of growing captivating combos. 

Sustainability Defined: Understanding the Meaning of This Concept in Floriculture

January 22, 2025 Thursd.

As the global demand for flowers continues to rise, the floriculture industry faces increasing pressure to adopt sustainable practices that ensure the health of ecosystems, the welfare of workers, and the economic stability of growers.

Alexandra Farms Introduces New Varieties

December 9, 2024 Alexandra Farms

This year, two new Wabara varieties, arriving in 2025, were announced at the International Florticulture Trade Fair.

Floriforum: ‘Cultivating Sustainability Together – Shaping Tomorrow’s Floriculture’

October 17, 2024 Union Fleurs

Jan van Dam, CEO of Dutch Flower Group will set the scene and inspire the afternoon programme with stimulating perspectives on the theme “Cultivating Sustainability Together – Shaping Tomorrow’s Floriculture”.