Valentine’s Day wouldn’t be as sweet without making Pink Lady® apples a top promotional item for the loveliest day of the year. Stemilt’s marketing director, Brianna Shales, shares opportunities with retailers for bulk Pink Lady® apples and how to boost the variety’s momentum through multi-variety ad promotion. …
In November, Autumn Glory® apple hit the retail shelves for a record-shattering season start. Shipment volumes were at all-time highs, ranking Autumn Glory as number two in the Washington State “Other Variety” category according to the November shipment report. The week after Thanksgiving sported a whopping 104% growth over the previous year. …
This past year was an unusual year in the orchards. Difficult weather during both the bloom and harvest windows in Washington State had many growers worried about the crop. Thankfully, with some help from the beautiful summer weather that our region is known for, the 2022 apple crop ended up with excellent flavors and eating experiences, although the volume was a bit lower than usual. …
A cold and wet spring created havoc for the state’s tree-fruit harvest this year. The damp weather reduced spring pollination activity, stunting crop development. Snow damaged many of those limited buds, keeping them from growing into apples, cherries and other fruit. …
“This week the Senate will adjourn without finishing its work. The House twice passed bipartisan legislation to reform our broken agriculture labor system and the Senate failed to act. A good bill passed the House, and a better one was introduced in the Senate. To get right up to the finish line – but not cross it – is a bitter pill to swallow when the bill would have improved the ag workforce picture by every measure. …
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