DiSilva Fruit Celebrates Fall with Fresh Organic Apples & Pears
September 9, 2025 | 3 min to read
DiSilva Fruit is launching a fall organic program featuring apples and pears in 2lb resealable bags, ideal for back-to-school needs. Morning Kiss Organic presents multiple apple varieties, including the popular Organic Cosmic Crisp®, while Bright Bounty will debut organic pears. With increased volume and competitive pricing, this initiative is designed to enhance retailer profitability and cater to health-conscious consumers. Nelly Czajkowski emphasizes this launch's potential to boost sales among retail partners.
Chelsea, MA — DiSilva Fruit is kicking off the fall season with a robust organic program featuring apples and pears in convenient 2lb resealable bags—perfect for back-to-school lunches, quick snacks, and healthy family moments. In addition to bulk full and half carton options, this year’s lineup features organic apples packed under the Morning Kiss Organic brand and organic pears debuting under DiSilva Fruit’s new Bright Bounty brand. With Washington expecting record apple volume this season, the program offers excellent promotional opportunities across both categories.
The 2lb bag program is designed to appeal to today’s busy families while supporting retailer profitability. With competitive pricing and smaller fruit sizes, these packs are ideal for households looking for fresh, organic produce in an easy-to-grab format. The line also integrates seamlessly into existing Northeast apple programs, allowing retailers to showcase premium organic fruit alongside conventional displays.
Morning Kiss Organic apples are available in Gala, Granny Smith, Fuji, Honeycrisp, and—new this season—Organic Cosmic Crisp® in 2lb bags. Cosmic Crisp® has quickly become one of the fastest-growing apple varieties in the marketplace, with double-digit growth each of the past two years in both volume and consumer demand. Adding this premium variety in a family-friendly 2lb bag format gives retailers a powerful option to capture sales during peak season.
Organic pears will debut under DiSilva Fruit’s Bright Bounty brand, and are available in 2lb bags (12/2lb or 18/2lb) as well as bulk full and half cartons. Retailers can also opt for individual organic bands to simplify checkout and highlight organic offerings. Organic pear volume is up exponentially over last year, offering retailers expanded promotional opportunities and consumers greater access to this nutritious and flavorful fruit. Pears are rich in fiber, vitamin C, and antioxidants—aligning perfectly with consumer demand for organic options that support health and sustainability.
“Apples and pears are timeless family favorites, and we’re excited to spotlight them in our fall organic lineup,” said Nelly Czajkowski of DiSilva Fruit. “With Morning Kiss Organic leading our apple program and Bright Bounty debuting with organic pears, we’re offering fresh opportunities for our retail partners to drive sales this season.”
DiSilva Fruit ensures maximum freshness by packing to order and utilizing just-in-time inventory management, minimizing shrink and boosting retailer margins. Committed to social responsibility, the company works exclusively with grower partners who uphold the highest standards of fair labor practices and sustainable agriculture.
About DiSilva Fruit
DiSilva Fruit, together with Gold Bell and Arrowfarms, is headquartered in Massachusetts and has decades of expertise in sourcing and distributing premium fresh produce. Through its Morning Kiss Organic and Bright Bounty brands, DiSilva offers year-round organic programs in a wide range of customizable, packed-to-order formats. The company prioritizes efficiency, quality, and sustainability, delivering fresh produce daily to stores and distribution centers while supporting both domestic and international growers.
About Morning Kiss Organic
Morning Kiss Organic is a trusted brand from DiSilva Fruit and Gold Bell offering organic produce year-round in flexible formats such as 2lb bags and bulk cartons. With a focus on freshness, efficiency, and waste reduction, Morning Kiss Organic integrates seamlessly into retail programs while delivering consistent value for consumers and retailers alike.
About Bright Bounty
Bright Bounty is a new brand from DiSilva Fruit designed to support category growth and provide retailers with dependable, scalable organic programs. Built on DiSilva’s decades of expertise across the perishable supply chain, Bright Bounty offers flexible packing, merchandising options, and reliable year-round supply through a diverse grower network. The brand focuses on delivering consistent quality organics that fit seamlessly into retailer programs while driving sales and reducing shrink.