These New Happy Orchard Products from Rich’s are Functional
October 23, 2025 | 1 min to read
Rich Products’ new Happy Orchard Veggie‑Boosted Baked Goods blend indulgence and function with a soft‑baked Chocolate Fudge Brownie, Chocolate Chip Cookie and Banana Chocolate Chip Muffin Loaf, each made with real fruit and vegetable purees, 25% less sugar, added fiber and vitamins, and clean ingredients. Senior Customer Marketing Manager Alyssa Barrett says they deliver “permissible indulgence” for health‑conscious consumers and impulse purchases in limited‑service restaurants.
These new Happy Orchard products have been developed by Rich Products as a series of snacks and desserts that put indulgence in the focus, but that offer functional benefits to boot. The products consists of the Chocolate Fudge Brownie, Chocolate Chip Cookie and Banana Chocolate Chip Muffin Loaf, which are each made with fruits and vegetables with 25% less sugar than traditional alternatives. The products have a soft-baked texture and are targeted towards limited service restaurants to help them offer high-quality items that don’t skimp on quality, flavor or function.
Senior Customer Marketing Manager Alyssa Barrett spoke on the Happy Orchard products saying, “Our Happy Orchard Veggie-Boosted Baked Goods are powered by plants, yet loved for their flavor, so they’ll appeal to health- conscious consumers. These sweet treats are a fantastic example of permissible indulgence, since they taste delicious, yet they include simple, clean ingredients and real fruit and vegetable purees for added fiber and vitamins. Ideal for every menu, they’ll capture impulse buys from consumers seeking functional benefits from snacks and desserts.”
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