Puratos: Pink Sakura is a Blossoming Flavor Trend in Pastry and Chocolate
May 9, 2024 | 1 min to read
The cherry blossoms, or sakura, symbolize spring in Japan, celebrated not only through admiring their beauty but also by enjoying sakura-flavored foods. While Japan remains the largest market for these delicacies, discussions about their unique flavor are rising globally, particularly in the US, Spain, France, and China. The enchanting taste of the delicate blossom has sparked the interest of countless culinary professionals, including patissiers and chocolatiers.
The cherry blossoms called sakura encapsulate the essence of spring for the Japanese. Besides admiring the dramatic cherry trees in bloom, eating sakura-flavored foods is a way to celebrate the new season.
Although Japan is still the largest market for sakura-flavored foods, we are seeing an increase in online discussions about cherry blossom flavor around the world. After Japan, pink flower foods are provoking the most discussions in the US, Spain, France and China. Why exactly has the delicate blossom taste captivated the imaginations of patissiers, chocolatiers and R&D professionals?
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