Heluva Good! Launches Limited Edition Beer Battered Onion Ring Dip

LYNNFIELD, Mass. — Heluva Good!® today announced the launch of a special limited edition Beer Battered Onion Ring Dip that will join the brand's existing product line. The new dip is a fresh take on a favorite snack that combines high-quality ingredients and seasonings with big bold flavors and is available in dairy cases throughout the Northeast, Southeast and Midwest.

Beer Battered Onion Ring Dip blends crispy, golden fried sweet yellow onions with a hint of lager and creamy sour cream for a big, bold taste that brings the delicious taste of this American favorite to all of your snacking occasions. The limited edition dip is available in a 12 oz container for $2.19 MSRP.

"This is a bold addition to an already flavorful family of dips," said Sarah Barow, spokesperson for Heluva Good!. "Our consumers enjoy the experience of snacking, and we wanted to create something for them that is familiar yet unexpected. Beer Battered Onion Ring is a powerfully-seasoned dip that can be enjoyed with friends watching a game or at a backyard BBQ. "

Heluva Good!'s existing seven dip varieties include Bacon Horseradish, Bodacious Onion, Buffalo Wing Dip, Buttermilk Ranch, French Onion, Jalapeno Cheddar, and White Cheddar & Bacon. Heluva Good! Dips are perfect with classic potato chips, pretzels and veggies or a more adventurous pairing like chicken wings, fried pickles and quesadillas.

Please visit the Heluva Good! product locator and search by region to find local retail locations: www.heluvagood.com/about/productlocator.aspx. For more information about Heulva Good! Dips, please visit www.heluvagood.com on Facebook Facebook.com/HeluvaGood, and Twitter Twitter.com/heluvagood.

About Heluva Good!®
The Heluva Good!® brand has held a reputation for quality and taste for more than 85 years. The Heluva Good! name has been as much a promise as a brand name and dates back to 1925, when Perry Messinger, Heluva Good!'s founder, began making wedges of homemade washed curd cheese in a basement in Sodus, NY.. Today, Heluva Good! is part of the HP Hood LLC family of brands. You can now find Heluva Good! products in dairy cases throughout the Northeast, Southeast and Midwest (to the Rockies) and all of Canada. For more information on Heluva Good! please visit www.heluvagood.com.

About HP Hood LLC
Founded in 1846, today Hood is one of the largest branded dairy operators in the United States. Hood is the number-one dairy brand in New England, and Hood's portfolio of national and super-regional brands and franchise products includes Hood, Crowley Foods, Simply Smart, Heluva Good!, LACTAID®, Blue Diamond Almond Breeze and Hershey's Milk & Milkshakes. For more information about Hood, please visit www.Hood.com.

Source: HP Hood LLC