Baked by Melissa Partners with ‘PAW Patrol’ for Cupcake Collection
July 10, 2025 | 1 min to read
Photo Credit: Baked by Melissa
Popular NYC bakery launches exclusive bite-sized treats featuring “PAW Patrol” characters.
Baked by Melissa, the New York-based dessert company known for its bite-size cupcakes, has announced a new licensing partnership with Paramount Consumer Products to create an exclusive “PAW Patrol” cupcake collection.
The collaboration marks the preschool television series’ first licensing deal for baked goods. Available in stores, online and through wholesale distribution, the special-edition cupcakes aim to position Baked by Melissa as a central player in children’s birthday celebrations.
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