Mowi to Collaborate with TikTok Influencer
August 14, 2024 | 1 min to read
To expand its social media reach, Mowi Scotland has partnered with popular content creator James Sibley, who specializes in aquaculture and has expertise in biotechnology. Sibley will generate engaging content for both Mowi and Salmon Scotland, the trade body for Scotland’s salmon farming sector, leveraging his significant following on platforms like TikTok and Instagram.
In a bid to reach new audiences, salmon producer Mowi Scotland has employed a popular content creator to expand its social media presence.
Mowi Scotland, a leading producer of farmed salmon, has employed a popular social media influencer to create content related to aquaculture. James Sibley, a pro-aquaculture content creator with a background in biotechnology and a significant following on leading social media platforms such as TikTok and Instagram, will provide content for both Mowi and Salmon Scotland – a trade body for Scotland’s salmon farming sector.
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