Lidl Heats Up Charlotte's Low-Cost Grocery Competition

European grocery chain Lidl plans to open its first store in the Charlotte market in 2018 and the company is looking to expand, bringing more competition to the grocery market at a time when supermarkets are already fighting hard for customers’ dollars.

The low-cost grocer sees opportunity for growth in the area, despite increased an increasing number of stores from other low-cost supermarkets like the giant Walmart and the growing Aldi.

This week, Lidl (That’s “Lee-dull,” like “needle”) confirmed that it’s targeting properties on South End, Monroe Road, Lake Norman and the Indian Land area, among other locations.

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