How to Promote Sympathy Flowers: Tips for Retailers and Wholesalers

July 8, 2024 Rio Roses/Equiflor

Creating dedicated sections for sympathy flowers in-store and online makes it easier for customers to find what they need. Highlight these sections with tasteful signage and website banners to guide customers to appropriate arrangements.

Rio’s 4th Of July Tinted Roses & Flowers

July 2, 2024 Rio Roses/Equiflor

This year, Rio Roses presents dazzling varieties of tinted Roses, along with vibrant tinted Pompons, Limonium, Gypsophila, and Craspedia.

National Rose Month: 7 Creative Marketing Strategies To Grow Your Business

June 27, 2024 Rio Roses/Equiflor

Roses are incredibly versatile flowers used in a wide range of applications, including decoration, culinary, cosmetics, and medicine. From bouquets to garden landscaping, cooking to skincare, and commercial products like perfumes and bath items, roses are cherished for their beauty, fragrance, and diverse uses.

Rio Roses: Simple Strategies to Skyrocket 4th of July Floral Sales

June 26, 2024 Rio Roses/Equiflor

Independence Day is one of the most important holidays in the United States, full of fun, fireworks, parades, and backyard barbecues. As floral professionals, it’s a great chance to boost sales and attract new customers. Here are some tips to help both flower shops and flower wholesalers make the most of this festive occasion.

Rio Roses: How To Calculate Labor Costs For Profitable Wedding Services

May 30, 2024 Rio Roses, Equiflor

Weddings are unique in the floral world. To make a profit, we have to consider all the steps in a wedding, from the first meeting with a client to cleaning up after the event. It’s important to count every hour of work, not just the time spent making arrangements.