Top US Plant-Based Meat Companies are Vying for The Same Territory

January 3, 2020 Chase Purdy, Quartz

The effort to get high-tech plant-based meats into the market has been going strong for nearly four years now, with Impossible Foods and Beyond Meat as two of the most popular producers jousting for consumer attention.

Impossible Whoppers are a Huge Hit at Burger King, Fueling its Best Quarter in Four Years

Popeyes’ spicy chicken sandwich is the only thing in the fast food business that’s hotter than Burger King’s Impossible Whopper. That’s great news for Restaurant Brands, which owns both chains.

Impossible Foods Hires Jessie Becker as Senior Vice President of Marketing

October 18, 2019 Impossible Foods

Becker will lead the B2B and B2C marketing, insights and brand marketing teams at Impossible Foods, effective immediately. She reports to Impossible Foods’ President Dennis Woodside, a tech industry executive who joined the company in March.

Impossible Burger’s Stunning Sales

October 3, 2019 Impossible Foods

Impossible Burger debuted on store shelves earlier this month, immediately becoming the No. 1 product sold at some of America’s favorite grocery stores — and remaining the top performer ever since.

Impossible Foods Hires Dan Greene as Senior Vice President of US Sales

October 1, 2019 Impossible Foods

Effective immediately, Greene leads the Impossible Foods’ sales team as it enters an unprecedented growth phase. The food tech company’s flagship product, the award-winning Impossible Burger, is now served in more than 17,000 restaurants and launched earlier this month in grocery stores.