Bagged avocados continue to emerge as a preferred choice for shoppers during holiday gatherings. A recent Avocado Holiday Retail Recap report by the Hass Avocado Board (HAB) notes a rise in sales of bagged avocados during the 2023 summer holidays. Avocado sales data and shopper research also indicates a preference for bagged avocados for everyday meals and for use in recipes for seasonal gatherings. …
The Hass Avocado Board (HAB) has announced its newly-elected executive committee board members for the 2024 board year. As of December 6, 2023, the following individuals are officially seated as HAB executive committee members. …
Recognizing nearly all avocado purchasers (96%) are aware, engaged and concerned about environmental and social issues,1 the Hass Avocado Board (HAB) is advancing on telling the industry’s sustainability story. Beginning on November 1st, stakeholders are invited to access The Avocado Sustainability Commitment. Healthy Food, Healthy People, Healthy Planet webinar at HassAvocadoBoard.com/webinar *live 11/1* for a timely update on consumer research conducted to date and how key findings are giving shape to the Avocado Sustainability Center. …
Spring and summer holidays generated higher avocado unit sales compared to 2022 according to the recently released holiday retail recap report from the Hass Avocado Board (HAB). Easter, Cinco de Mayo, Memorial Day, and Father’s Day contributed a combined 27.5M incremental avocado units versus the prior year. …
Updated findings froma forecast study by CIRAD, the French Agricultural Research Center for International Development, point to a surplus of fresh avocados in the global market by 2030 unless action is taken to create demand. Proactive strategies through promotion similar to the model of the Hass Avocado Board (HAB) are discussed in the Avocado World Market Projection Up to 2030, Version 2.0 webinar available on-demand at HassAvocadoBoard.com/webinars beginning on August 14. …
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