The global Easter market reached $110.2 billion in 2022, and nearly 70% of US consumers plan to celebrate Easter in 2024. That makes this holiday full of potential if you’re ready to hop into action with some creative marketing! …
This celebration of floral beauty also celebrates the first day of spring, and it’s an excellent opportunity to promote and market the power of flowers. …
It may not seem like it with all the crazy weather we’ve been having, but spring is around the corner. That means our busiest season is almost upon us! Planning and preparing for spring is crucial for a successful floral business. To help you, here are nine strategies you can use to flourish this season. …
As the calendar flips to March, St. Patrick’s Day brings a lot of green, and not just in decorations and parades! With over 60% of Americans joining in the fun last year, it’s clear this day is more than just a party: It’s a golden opportunity for you to get creative and add some green to your sales. So, to ensure you don’t leave your success to the “Luck of the Irish” this year, here are some tips to prepare for that pot of gold at the end of your St. Patrick’s Day rainbow. …
International Women’s Day is a fantastic opportunity to share the power of flowers to celebrate and honor women. You can increase your brand awareness and reach many new customers by showcasing your appreciation for the remarkable women in your community and beyond. …
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