Ride the Wave – How Seafood Meets Diner Demand For Protein
September 2, 2026 | 1 min to read
The Alaska Seafood Marketing Institute (ASMI) Domestic program partnered with Restaurant Dive to develop a downloadable infographic focused on consumer demand for protein with Alaska pollock highlighted as a versatile, nutritious, and cost-effective protein option for restaurant operators.
A recent Circana study found that 46% of Americans are looking to increase their protein intake.
Operators can request to download the infographic through Restaurant Dive, and ASMI will receive a list of interested contacts to reach out to regarding potential future partnerships.
The infographic is intended as an industry-facing resource to support outreach and menu innovation, it can also be used internally as a sales, education, or marketing tool for ASMI partners.
The landing page is open now through September 9th.
When it comes to the main course: U.S. diners historically choose land-based animals– but the tide is turning in favor of a healthy, delicious alternative: Seafood.