Introducing New, Sugar-Free Crystal Light Concentrate For Frozen Beverages

NORTHFIELD, Ill. –  Brighten up your beverage sales with new Crystal Light Frozen, a delicious frozen drink offering from the #1-selling non-carbonated sugar-free drink mix.1 With 35% fewer calories than leading regular frozen fountain drinks2 and fresh fruit flavor your customers will love, it appeals to health-conscious consumers looking for a flavorful option from your frozen beverage line up.

Two on-trend flavors – Cherry Lime and Lemonade – are available now! Both offer refreshing appeal through the summer heat and year-round. Plus, adding Crystal Light Frozen to your beverage program is effortless, as it works with any standard Granita machine. Just pour and create – no complicated training needed. One shelf-stable bottle of liquid concentrate mixed with water yields 1 gallon of beverage. It’s that simple.

This summer, discover how profitable frozen beverages can be when you add Crystal Light Frozen to your location and capture new sales from customers attracted to a sugar-free, lower-calorie offering. For a limited time only, qualified operators can sample new Crystal Light Frozen for FREE!

To learn more about new Crystal Light Frozen and to request your FREE sample, visit www.kraftfoodservice.com/CLFrozen.

ABOUT KRAFT FOODS GROUP

Kraft Foods Group, Inc. (NASDAQ: KRFT) is one of North America’s largest consumer packaged food and beverage companies, with annual revenues of more than $18 billion. The company’s iconic brands include Kraft, Capri Sun, Jell-O, Kool-Aid, Lunchables, Maxwell House, Oscar Mayer, Philadelphia, Planters and Velveeta. Kraft’s 22,000 employees in the U.S. and Canada have a passion for making the foods and beverages people love. Kraft is a member of the Standard & Poor’s 500 and the NASDAQ-100 indices. For more information about Kraft, visit www.kraftfoodsgroup.com and www.facebook.com/kraft. For delicious recipes, tips and information on Kraft products, visit www.kraftrecipes.com.

ABOUT KRAFT FOODSERVICE

Kraft Foodservice is a division of Kraft Foods Group, Inc. (NASDAQ: KRFT), one of North America’s largest consumer packaged food and beverage company. Kraft Foodservice provides a diverse portfolio of brands, marketing and sales expertise and resources to the U.S. foodservice industry. Visit www.Kraftfoodservice.com for more information.

Source: Kraft Foodservice