Fresh & Easy confirmed plans Wednesday to close three more Orange County grocery stores, as it continues to downsize in an ever-challenging Southern California supermarket industry.
The locations, to close by the end of the week, are in Fountain Valley, Lake Forest and Seal Beach. They are among 14 slated for closure by the El Segundo-based chain. Other stores closing are in San Diego, Los Angeles, Arizona and Las Vegas.
“Fresh & Easy is closing a small number of underperforming locations,” company spokesman Brendan Wonnacott told the Register early Wednesday. “While recent initiatives have helped drive additional sales across the Fresh & Easy business, in the case of these locations the progress was not enough to bring their performance in line with the rest of the business.”
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