Image Credits: Peak of the Market

In the 2025–2026 school year, Peak of the Market Ltd.’s Farm to School program raised $100,000 for schools, daycares, and organizations across Manitoba. That’s more than 133,000 pounds of produce delivered.

Since 2011, schools and daycares have had the opportunity to sell Peak of the Market Ltd. vegetables through Farm to School and keep 50 per cent of their total sales for infrastructure improvements, community initiatives, upgrades to equipment and technology, and more.

The program also allows participants to donate produce bundles to local food banks. While the program ran in Manitoba, Saskatchewan and Alberta in the past, in the 2025–2026 school year, the program operated exclusively within Manitoba.

“Farm to School continues to be a meaningful way for schools and daycares to raise funds while encouraging healthy eating habits,” said Pamela Kolochuk, CEO of Peak of the Market Ltd. “We’re proud to see the impact the program is making across Manitoba and are excited to build on that momentum in the year ahead.”  

Registration for fundraising in the 2026–2027 school year opened on May 15, 2026. Schools and daycares are encouraged to visit www.peakfarmtoschool.com for more information on how to participate.

“Calvin Christian School’s collegiate campus has been participating in the Farm to School vegetable fundraiser for the past three years,” said Megan Verleih. “It’s very easy to administer, which we truly appreciate, and the 50 per cent profit makes it an excellent fundraiser for our school. We also value supporting local farmers and offering vegetables that are staples in most households. The best part is partnering with our local food bank throughout the year. Our families have been incredibly generous in purchasing bundles to donate, and it feels so good to raise funds for our school while also providing fresh vegetables to members of our community who need them most.”

About Peak of the Market

Peak of the Market Ltd. is rooted in growers and powered by collaboration. For more than 80 years, we’ve partnered with dedicated growers to bring fresh, high-quality vegetables to tables across North America. As stewards of the land and champions of the produce industry, we’re committed to sustainable practices, and a culture where everyone — growers, employees, and customers — matters. Our culture is built on resilience, grit, and an enduring passion for delivering exceptional produce, every season, every year. Learn more at peakofthemarket.com.