MADISON, Wis. — Let's face it. The routine of eating the same thing – like a frozen entree – every day at lunchtime can get boring. The Oscar Mayer brand is encouraging consumers to break out of this routine and try one of the new Oscar Mayer Sandwich Combinations. With a fresh tasting deli sandwich, crunchy side like Wheat Thins Crackers and sweet dessert such as Jell-O Sugar Free Mousse Temptation, this new lunchtime option delivers a diverse range of flavors and textures in a convenient package that's perfect for the professional on the go.
To keep lunchtime interesting, Oscar Mayer Sandwich Combinations are available in three varieties:
•Oven Roasted Turkey & Sharp Cheddar
•Southwestern Style Chicken & Sharp Cheddar
•Honey Ham & Swiss Cheese
"We're always looking for ways to meet our consumers' evolving taste preferences while also delivering products that are convenient for their on-the-go lifestyle," said Joe Fragnito, Senior Director of Marketing at Kraft Foods. "We're excited to introduce Oscar Mayer Sandwich Combinations to give consumers a new lunchtime option that's quick, easy and also offers a diverse range of tastes and textures – from fresh tasting to crunchy to sweet – in one convenient package."
Each package includes everything you need to make a great sandwich, a treat like smooth Jell-O Sugar Free Mousse Temptation or Strawberry Gelatin, as well as a side like Wheat Thins Crackers, Nabisco 100 calorie pack of Ritz Baked Snack Mix, or Mr. Salty Milk Chocolate Covered Pretzels. Sandwiches are made with Oscar Mayer Deli Fresh turkey, chicken, or ham, Kraft 2% Milk Reduced Fat Natural Cheese, and served on a multi-grain thin sandwich bun, which is made with 8g of whole grain per serving.
The Oscar Mayer Sandwich Combinations can be found in the refrigerated meat section in most grocery stores nationwide. Visit OscarMayer.com for more information.
ABOUT KRAFT FOODS
Northfield, Ill.-based Kraft Foods Inc. (NYSE: KFT) is a global snacks powerhouse with an unrivaled portfolio of brands people love. Proudly marketing delicious biscuits, confectionery, beverages, cheese, grocery products and convenient meals in approximately 170 countries, Kraft Foods had 2010 revenue of $49.2 billion, more than half of which was earned outside North America. Eleven of the company's iconic brands — including Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia and Trident — generate revenue of more than $1 billion annually, and 40 have been loved for more than a century. A leader in innovation, marketing, health & wellness and sustainability, Kraft Foods is a member of the Dow Jones Industrial Average, Standard & Poor's 500, Dow Jones Sustainability Index and Ethibel Sustainability Index. For more information, visit www.kraftfoodscompany.com and www.facebook.com/kraftfoodscorporate.
Source: Kraft Foods Inc.
