With the launch of a new service in select cities, Uber is working to position itself as a delivery option for small-business owners — and it’s pitching directly at florists.
UberRUSH launched last month in Chicago and San Francisco. The service, which has been in testing in New York City for more than a year, offers same-day delivery of products, delivered on bikes and cars by Uber couriers. BloomNet is one of the first companies to test the new service in all three cities; in promotional videos for the service, flowers are featured prominently.
Through UberRush, business owners can make “faster, cheaper, more reliable deliveries,” Uber said, in press materials. Costs range from $5 to $6 for delivery.
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