Bright Bounty Delivers Year-Round Organic Apple and Pear Program Through Just-in-Time Supply Model

Chelsea, MA – This fall, Bright Bounty is helping retailers drive organic produce sales with a dependable, year-round program featuring organic apples and pears available in convenient 2lb bags and flexible bulk formats. Designed for today’s consumers and retail operators alike, the Bright Bounty program combines consistent supply, fresh-packed inventory management, and value-focused packaging to maximize freshness while minimizing shrink.

Bright Bounty’s 2lb bag format is ideal for on-the-go snacking, lunchboxes, and family households seeking healthy and affordable organic options. Featuring smaller-sized fruit and a competitive retail price point, the bags provide an accessible entry point into the organic category while helping retailers expand their assortment with minimal merchandising complexity.

Organic apple varieties include Gala, Granny Smith, Fuji, and Honeycrisp, available year-round in both 2lb bags and bulk cartons. The program is supported through strategic partnerships with leading growers in Washington, Chile, Argentina, and New Zealand, ensuring uninterrupted supply and consistent quality throughout the year.

Bright Bounty’s organic pear program offers the same flexibility, with fruit available in 12/2lb and 18/2lb bag configurations as well as full and half bulk cartons. Retailers may also choose individually banded fruit to simplify checkout identification and support organic category growth. In addition to their exceptional flavor, organic pears provide fiber, vitamin C, and antioxidants, making them a popular option among health-conscious shoppers.

Organic produce continues to be one of the fastest-growing segments in the produce department, with apples consistently ranking among the top-selling organic produce categories nationwide. As demand for organic options continues to grow, retailers are increasingly focused on maintaining a strong, consistent organic assortment. Today’s shoppers view organic produce as a regular part of their weekly grocery basket, particularly in staple categories such as apples and pears. Providing reliable organic options helps retailers meet consumer expectations while capturing sales from shoppers who actively seek organic choices for themselves and their families.

What sets Bright Bounty apart is its commitment to helping retailers improve produce department performance through efficient supply chain management. Through a packed-to-order operating model and just-in-time inventory management practices, Bright Bounty enables customers to reduce unnecessary inventory, minimize shrink, and maintain optimal shelf freshness. The result is a year-round organic program that helps retailers consistently meet consumer demand while improving inventory turns and profitability. “Consumers increasingly expect organic options to be available every time they shop, especially in staple categories like apples and pears,” said Nelly Czajkowski of DiSilva Fruit. “Bright Bounty helps retailers meet that expectation through a dependable year-round supply program and packed-to-order inventory model that delivers freshness, reduces shrink, and supports stronger category performance. It’s a solution that creates value for retailers while providing consumers with the organic choices they’re looking for.”

Backed by decades of produce sourcing, packaging, and distribution expertise, Bright Bounty remains committed to delivering premium organic produce while upholding high standards for food safety, sustainable agriculture, and responsible sourcing.

About Bright Bounty

Bright Bounty is a fresh produce brand distributed by DiSilva Fruit, offering high-quality fruits and vegetables in convenient, retail-ready formats designed to meet the needs of today’s shoppers. Through strategic grower partnerships across North and South America and the Southern Hemisphere, Bright Bounty provides retailers with dependable year-round supply programs, packed-to-order freshness, and flexible packaging solutions that help reduce shrink, improve inventory efficiency, and drive sales. From organic apples and pears to a broad assortment of fresh produce, Bright Bounty delivers value, quality, and consistency throughout the supply chain.