6 In-Store Strategies for a Smooth Valentine’s Day
January 26, 2026 | 1 min to read
Photo Credit: Rio Roses by Equiflor
Valentine’s Day is the most critical in-store sales moment of the year for floral businesses. With high customer expectations, heavy volume, and no room for error, your preparation must be intentional from start to finish. These six in-store strategies can help you with that preparation and improve your sales.
1. Start with Early Planning and Demand Forecasting
Every successful Valentine’s season starts with a realistic plan. Accurate forecasting shapes every decision that follows, from inventory levels to staffing needs.
To learn more strategies, please visit Rio Roses by Equiflor.