BelGioioso Cheese Launches Hispanic Selection Collection

Green Bay, Wis. – BelGioioso Cheese, leader in the Specialty Cheese category, announces the launch of its new Hispanic Selection cheese collection, debuting at retail in January 2026. 

Building on decades of cheesemaking expertise and commitment to quality, BelGioioso Hispanic Selection celebrates the flavors and versatility of traditional Hispanic-style cheeses. Much like Italian Cheeses, the Hispanic Cheese segment represents a fast-growing category with broad mainstream adoption and deep multicultural appeal, making it an important destination within the specialty cheese department.

“We are bringing our expertise, care and dedication to quality and craftmanship to new shoppers in a category that continues to grow in both cultural relevance and consumer demand,” says Gaetano Auricchio, President of BelGioioso Cheese. “BelGioioso has built its reputation by bringing authenticity and consistency to Specialty Cheese. Hispanic Selection is a natural extension of that philosophy, expanding the Company’s portfolio in a way that reflects the way consumers shop and cook.”

The Hispanic Selection collection is crafted from fresh cow’s milk to deliver authentic taste, consistent quality and exceptional performance across a wide range of uses, from melting and cooking to fresh applications.

BelGioioso Hispanic Selection includes three of the most versatile Hispanic cheeses: shredded Oaxaca and Quesadilla, and grated Cotija. The cheeses are offered in two formats to meet shopper expectations and usage needs: the traditional 8oz twist-tie bags, familiar staples for the category shoppers, and the upscale and convenient 5oz cups that deliver added shelf appeal.

“Hispanic Selection was built with both the shopper and the retailer in mind,” says Umberto Marconi, Vice President of Marketing of BelGioioso Cheese. “From the cheese choices to the formats and the packaging, every element is designed to bring clarity, confidence and visual impact to the specialty cheese case, helping retailers create a stronger destination while inviting more shoppers into the category.”

Hispanic Selection showcases a Mexican-inspired tile design with vibrant colors and traditional flower elements. The bold packaging design highlights the cheese name in a prominent way, inviting trial and standing out at retail. The exceptional quality of the cheese will be the main driver for repeat purchases and long-term loyalty. 

For nearly 50 years, BelGioioso has been dedicated to crafting exceptional pasta filata fresh and aged table cheeses. The introduction of Hispanic Selection marks an important step towards the company’s ongoing commitment to quality, innovation and growth within the Specialty Cheese category.

BelGioioso Cheese is a family-owned and operated company specializing in artisan Italian cheesemaking.  Using natural ingredients and fresh, local Wisconsin milk, Master Cheesemakers hand-craft a full line of exceptional cheeses guided by a commitment to quality and a respect for tradition.  At BelGioioso, every cheese is a specialty.  www.belgioioso.com/secret