Dairy Checkoff Provides Weekly Resource for Farmers and Industry Reps
January 7, 2026 | 2 min to read
SYRACUSE, N.Y. – American Dairy Association North East invites dairy farmers and industry representatives to sign up for its weekly e-blast, Checkoff Check-In, to learn how checkoff programs are working to grow sales and trust in dairy.
“Our checkoff investment is being put to good use both locally and nationally with programs in retail, schools and consumer-outreach,” said ADA North East President Audrey Donahoe of ATRASS Farm in Clayville, N.Y. “I’m proud of the work our local staff is doing on our behalf and it’s important that all dairy farmers make a point to stay in the loop with how our checkoff dollars are being spent.”
Visit the ADA North East website here to sign up, and opt to receive the Checkoff Check-In as an email, text or both.
For additional checkoff information, contact Jean Kummer at jkummer@milk4u.org, or at 315.472.9143.
About American Dairy Association North East
American Dairy Association North East (ADA North East) is the dairy farmer-funded organization funded by participating dairy farmer’s checkoff investment to build demand and sales for milk and dairy foods throughout the local region. Representing nearly 8,000 dairy farm families in Delaware, Maryland, New Jersey, New York, Pennsylvania and northern Virginia, ADA North East develops and implements local programs to drive milk and dairy sales at retail outlets and in schools. The organization also conducts consumer education about dairy through events, traditional and social media, and in collaboration with health professionals through National Dairy Council®. ADA North East works closely with Dairy Management Inc.™, the national dairy checkoff organization, to support nutrition research, national partnerships and developing export markets for dairy to bring a fully integrated promotion program to the region. For more information, visit www.AmericanDairy.com.