That Flower Feeling Hosts Flower Giveaway Activation in Anaheim After IFPA’s Global Produce and Floral Show

That Flower Feeling” is bringing its “Just Add Flowers” campaign to Anaheim with a floral giveaway designed to spread joy and encourage consumer engagement right after the IFPA Conference. 

Event Details:  

• Date: Sunday, October 19th  
• Time: 7:30 AM – 12:00 PM  
• Location: Venue TBD (Anaheim area; location details will be shared soon)  

We are seeking enthusiastic volunteers to join our team for this special event. Your support will be invaluable and could include:

• Engaging with the crowd and managing lines to ensure a smooth, fun experience for all.
• Assisting our team with creating beautiful bouquets for guests.
• Helping with the logistics of setting up the activation site and moving floral products.
• Being a key part of the excitement, helping us share the joy of flowers with everyone in attendance!

Our high-energy, uplifting activations are designed to connect with people face-to-face, creating a real-world impact that digital and audio marketing alone can’t achieve. By drawing large crowds and creating genuine community excitement, we’re building grassroots support for our mission, one bouquet at a time.

Why We Do This:

Beyond our digital and audio outreach, these activations give everyone the chance to experience the happiness of flowers firsthand. This grassroots, face-to-face effort is designed to spark joy, draw large crowds, and connect with people in a meaningful way.

Volunteer Roles & Shifts:  

We need amazing volunteers to fill these two key roles:

Early Shift: 7:30 AM (Flower Pickup Crew)

• Meet us at the IFPA Conference location to help pick up flowers and transport them safely to the activation venue.
• This role sets the tone for a smooth, successful event and is perfect for early risers and those with reliable transportation.

Activation Shift: 9:00 AM – 12:00 PM (Event Host Crew)

• Assist with managing lines and crowds, helping guests make bouquets, keeping things organized, and adding positive energy to the event.

No floral experience required—just team spirit and a love of brightening people’s day! Volunteers get a quick orientation, supplies, social media shout-outs, and first pick of flowers.

Sponsorship Opportunity: 

All companies that provide volunteers for our event will be recognized as official sponsors. Their support will be highlighted across our marketing materials and promotional channels, providing them with valuable recognition and exposure

Interested in joining us? Please fill out this form.  Questions? Contact Madison Greene at Madison@thatflowerfeeling.org. 

Thank you for supporting our flower-powered movement and for helping make Anaheim bloom!

About That Flower Feeling

That Flower Feeling is a digital-first marketing association dedicated to promoting the everyday use of flowers in the United States. Through campaigns like “Just Add Flowers,” TFF inspires consumers and supports the floral industry by making flowers an essential part of self-care routines.