Produce for Better Health Foundation (PBH) has published the company’s annual list of Retail Role Models and Champions. A total of twenty-four (24) supermarket retailers were named Fruits & Veggies—More Matters® Role Models and Champions for 2013; 12 earned Role Model status (the top level recognition) and 12 achieved Champion status for their outstanding commitment to the Fruits & Veggies—More Matters national health campaign and PBH.
2013 Retail Role Models:
- Ahold USA
- Basha’s
- Homeland Stores
- Hy-Vee, Inc.
- Meijer, Inc.^
- Redner’s Markets
- Roundy’s Supermarkets, Inc.*
- Save Mart Supermarkets
- Skogen’s Festival Foods
- SpartanNash*
- United Supermarkets
- Weis Markets
2013 Retail Champions:
- Associated Wholesale Grocers, Inc.*
- Big Y Foods, Inc.
- Donelan’s Supermarkets^
- Food Lion
- Foodtown, Inc.
- Harris Teeter
- Key Food Stores Cooperative, Inc.
- King Kullen Grocery Co., Inc.^
- Marsh Supermarkets
- Schnuck Markets, Inc.
- Wakefern Food Corporation
- Wal-Mart Stores, Inc.
“PBH is pleased to shine a well-deserved spotlight on these supermarket retailers who have gone above and beyond to leverage the Fruits & Veggies—More Matters brand and national health campaign to educate consumers and increase consumption,” said Elizabeth Pivonka, Ph.D., R.D., President and CEO of PBH. “From their produce departments to their frozen food aisles these retailers remind consumers that eating more fruits and vegetables, in all forms, really does matter to their health. As a result, they’re contributing to healthier communities where they operate and an overall healthier America!”
The 2013 class of Role Models and Champions will be formally acknowledged at an awards luncheon on March 18, 2014 during The Consumer Connection, PBH’s Annual Conference in Scottsdale, Arizona. The deadline to register for the conference is March 3, 2014.
For more information and a complete list of Role Model and Champion criteria, visit PBHFoundation.org or contact development@PBHFoundation.org specific questions or concerns.
NOTE: ^ Three consecutive years
* Two consecutive years
About Produce for Better Health Foundation
Produce for Better Health Foundation (PBH) is a non-profit 501 (c) (3) fruit and vegetable education foundation. Since 1991, PBH works to motivate people to eat more fruits and vegetables to improve public health. PBH achieves success through industry and government collaboration, first with the 5 A Day program and now with the Fruits & Veggies—More Matters public health initiative. Fruits & Veggies—More Matters is the nation’s largest public-private, fruit and vegetable nutrition education initiative with Fruit and Vegetable Nutrition Coordinators in each state, territory and the military. To learn more, visit www.PBHFoundation.org and www.FruitsandVeggiesMoreMatters.org. Follow Fruits & Veggies—More Matters on Facebook or Twitter.
PBH is also a member and co-chair with Centers for Disease Control & Prevention (CDC) of the National Fruit & Vegetable Alliance (NFVA), consisting of government agencies, non-profit organizations, and industry working to collaboratively and synergistically achieve increased nationwide access and demand for all forms of fruits and vegetables for improved public health. To learn more, visit www.NFVA.org.
Source: Produce for Better Health Foundation
