Zespri Promotes COO Jason Te Brake to CEO Role
New Zealand-based kiwi fruit grower Zespri has appointed its chief operating officer (COO), Jason Te Brake, as its new CEO. …
Zespri
Zespri Introduces KiwiBrothers With Exciting Creative and Event Activations
Retailers are encouraged to prominently display the #1 selling and best-tasting Zespri Kiwifruit so consumers can find their favorite Green and SunGold Kiwi varieties. The famous Zespri KiwiBrothers are inviting consumers to “Taste the Obsession” through media, sampling and event activations this summer—all designed to drive shoppers to retailers’ produce section. …
Fresh Produce Trade Gears Up for ASIA FRUIT LOGISTICA’s Fully Booked CHINA BUSINESS MEET UP
Held at Shanghai World Expo Exhibition & Convention Center (SWEECC), the China Business Meet Up is the largest-scale edition of ASIA FRUIT LOGISTICA’s series of content-backed networking events in key markets across Asia. …
Zespri Begins New Season as the #1 Selling and Best-Tasting Kiwifruit Brand*
Retailers can expect shipments of the #1 selling kiwi brand soon as the first two shipping vessels left New Zealand. The vessels are expected to arrive at the Port of Philadelphia and the Port of Los Angeles at the end of April. Retailers can track the shipments here to start preparing for another successful ZespriTM Kiwifruit season. …
Zespri Looking Ahead to Promising 2024 Season
Zespri ended the 2023 season as the #1 selling kiwi brand for the fourth straight year. Consumers love the refreshingly sweet taste of Zespri’s SunGold,TM which has generated double-digit growth in both dollars and volume helping to solidify the top brand position. Zespri has helped propel the kiwi category, outpacing the total fruit department growth rate by +7 points. …