Midan: Brand Awareness Versus Conversion

December 19, 2024 Danette Amstein, Midan

Brand awareness is all about making and keeping your name top-of-mind with potential customers.

Fyffes Ireland Strengthens Sales Team

December 18, 2024 Fyffes

Irish Banana distributor Fyffes has increased the strength of its sales team with the appointment of Athy man Sean Purcell as its new Head of Sales.

Vallarta Supermarkets to Optimize Store Assortments with RELEX Solutions

March 28, 2024 Relex Solutions

Vallarta Supermarkets will use space and assortment planning capabilities from RELEX to better utilize space, increase product availability, and ultimately, to support their customer-first founding principle. RELEX partner Logic will provide guidance and implementation services for this deployment.

8 PROVEN MARKETING STRATEGIES FOR AMAZING EASTER SALES

March 25, 2024 Rio Roses / Equiflor

The global Easter market reached $110.2 billion in 2022, and nearly 70% of US consumers plan to celebrate Easter in 2024. That makes this holiday full of potential if you’re ready to hop into action with some creative marketing!