Marketing to Millennials: 7 Top Tips

August 30, 2021 Rio Roses / Equiflor

Millennials are the largest living generation, so it’s no wonder we’re all a little obsessed with marketing to them! But how do you tap into this enormous purchasing power—more than $200 billion annually?

9 Ecommerce Trends to Know and Use in 2021

July 29, 2021 Rio Roses / Equiflor

with so much e-commerce innovation over the past year, we wanted to make sure you were up to date. By keeping up with these top trends, you can stay ahead of your competition and ensure your future success.

7 Vital Instagram Trends to Help Your Floral Business in 2021

July 27, 2021 Rio Roses / Equiflor

When it comes to a social media marketing strategy for your floral business, Instagram should be at the top of your list. That’s especially true in 2021, after a year of pandemic-fueled growth.

7 Important Facebook Trends For 2021 and How to Use Them

July 21, 2021 Rio Roses / Equiflor

Facebook continues to be the undisputed champion of social media sites and one of the most powerful marketing tools out there. It’s a great space to keep your customers informed, develop your brand identity, and broaden your reach.

Sympathy P.R.E.P. (Plan, Review, Execute, Profit)

July 13, 2021 Rio Roses / Equiflor

One of the most significant moments in life is when loved ones come together to celebrate someone who has passed. Sympathy flowers are a powerful way to show love and support during such a vulnerable time.