Amethyst Glow 2025 Floral Trend Color Brings the Magic of the Northern Lights to Your Floral Designs

January 20, 2025 Rio Roses by Equiflor

Not all color trends are created equal. While Pantone chooses a single color for industries across the board, from fashion to technology, Thursd. takes a different approach. This global floral platform focuses exclusively on flowers and plants, selecting a Floral Trend Color that’s more than just a visual choice.

Plan for Success: How to Create a 2025 Floral Marketing Calendar

January 7, 2025 Rio Roses via Equiflor

A floral marketing calendar will give you a roadmap to help you plan promotions, create consistent content, and stay organized.

3 Ways to Use AI to Produce Fast, Easy, and Effective Social Media Floral Content

November 14, 2024 Rio Roses by Equiflor

AI (artificial intelligence) can make managing your social accounts easier and more efficient. Here’s how to use AI to simplify social media and save time.

8 Ways to Make the Most of E-commerce During the Holidays

October 31, 2024 Rio Roses/Equiflor

Boosting online sales is about making your website easy to use, attractive, and customer focused. As e-commerce grows, staying on top of these strategies will help your flower business thrive during the holiday season and beyond.

8 Last-Minute Strategies to Maximize Your Halloween Profits

October 28, 2024 Rio Roses by Equiflor

Use moody flowers like blood-red roses, purple anemones, or Rio’s Halloween Tinted Roses to create spooky, elegant designs​.