Monisha Dabek will lead management of Ocean Spray’s USA Commercial business, Global Branded & Ingredients Commercial Business, Supply Chain, and Research, Development, & Sustainability teams. …
Ocean Spray officially introduces two new holiday ads. The joyful spots, The Sauce and Shake It, showcase how Ocean Spray Jellied Cranberry Sauce and Ocean Spray Cranberry Juice Cocktail juice drink plays a role in modern holiday celebrations. …
The new spots feature a new farmer-inspired character, “Johnny.” “Johnny” acts as the straight-shooter cousin of the two beloved farmers featured in Ocean Spray ads from 2008 to 2018; the new character aims to embody the brand’s New England roots and the grit of the farmer-owners who serve as the core of the brand. Within the creative, Johnny encourages viewers to Just Add Cran—because when you do, good things happen. …
Oppy and Ocean Spray® marked two decades of partnership in the U.S. this year, honoring their shared commitment to delivering the finest cranberries to families across North America, while commanding majority market share throughout the fall and early winter. …
Further strengthening its supply in California, one of North America’s leading grape specialists, Oppy, is pleased to introduce new acreage under the Ocean Spray label. …
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