Meat & Poultry
IGA and National Pork Board Partner to Drive Pork Category Growth at Retail
Through the partnership, the National Pork Board will collaborate with IGA member stores on in-store promotions, shopper marketing initiatives, and educational resources featuring the new Taste What Pork Can Do® brand. The partnership will help IGA stores elevate the pork category, inspire meal ideas, and drive incremental sales while highlighting pork’s versatility, flavor, and value.... Read more
March 4, 2026 | 3 min to read