Meat and Poultry
IGA and National Pork Board Partner to Drive Pork Category Growth at Retail
Through the partnership, the National Pork Board will collaborate with IGA member stores on in-store promotions, shopper marketing initiatives, and educational resources featuring the new Taste What Pork Can Do® brand. The partnership will help IGA stores elevate the pork category, inspire meal ideas, and drive incremental sales while highlighting pork’s versatility, flavor, and value.... Read more
March 4, 2026 | 3 min to read