Start-up Bower Works with World’s Largest Marketer of Kiwifruit, Zespri for Trial
Bower, the Stockholm-based recycling start-up, is working with kiwifruit marketer Zespri™ to reward consumers across the US for their positive recycling behavior. …
Kiwifruit
Zespri Sungold Kiwifruit Wins Good Housekeeping’s 2022 Healthy Snack Award
Zespri TM SunGold TM Kiwifruit, the #1 selling kiwifruit brand, was selected as a winner of the 2022 Good Housekeeping Healthy Snack Awards. Zespri SunGold TM Kiwifruit provides the complete package of taste and feel-good nutrition, with more than 20 vitamins and minerals, including vitamin C, fiber, potassium, folate, vitamin E and antioxidants, making them the perfect naturally sweet, healthy snack. …
USDA Proposes Modifications to Kiwifruit Marketing Order
The U.S. Department of Agriculture (USDA) announced a proposal to modify the handling regulations prescribed under the federal marketing order for kiwifruit grown in California. The proposed rule was published on June 17, 2022 in the Federal Register and provides a 60-day public comment period. Comments are due by August 16, 2022. …
Zespri Launches Consumer Contest Driving Shoppers to Try Sweet and Invigorating SunGold Kiwifruit
Zespri TM is capturing that first, invigorating sweet bite of SunGold TM Kiwifruit with its Go Sweet. Be Bold national contest by encouraging shoppers to break from the mundane and shake up the contents of their fruit bowl with SunGold TM – the #1 selling kiwifruit brand. Zespri will incentivize shoppers to win prizes, which will drive purchases at the store. …
William H. Kopke Jr., Inc. Unveils Refresh of its SWEETUMS Family of Brands
William H. Kopke Jr., Inc.; a vertically integrated fruit and produce company since 1937, has unveiled their redesign for the SWEETUMS® family of branded citrus items. The family of branded produce includes citrus, grapes, cherries, pears, kiwi and berries; designed to represent a cohesive brand experience for the consumer. …
