8 Ways to Make the Most of E-commerce During the Holidays

October 31, 2024 Rio Roses/Equiflor

Boosting online sales is about making your website easy to use, attractive, and customer focused. As e-commerce grows, staying on top of these strategies will help your flower business thrive during the holiday season and beyond.

Blossom Online: Use These 7 Instagram Design Trends to Boost Your Floral Business

September 10, 2024 Rio Roses/Equiflor

Staying updated with Instagram trends is crucial for making your floral business stand out. By incorporating these trends into your Instagram strategy, you can keep your content fresh and engaging.

How to Use 10 Top Facebook Advertising Trends to Boost Your Floral Sales

September 5, 2024 Rio Roses via Equiflor

Facebook advertising is constantly evolving, and staying updated with the latest trends is key to success. By embracing these trends, you can create effective ad campaigns that engage customers and drive sales.

The Real Cost of a Rose

The beautiful blooms we buy at the supermarket check-out can sometimes have a hidden price.

Top Strategies to Boost Your Back-to-School Floral Sales

August 20, 2024 Rio Roses/Equiflor

As summer ends and school bells start ringing, it’s time to think about the back-to-school season. Whether it’s for teachers, parents, students, or other school staff, flowers can make this time extra special for everyone involved. Let’s explore how florists can market their beautiful blooms for back-to-school!