California Milk Advisory Board

Real California Milk Celebrates the Season of Giving with the California Cheese Wreath Kit, The Edible Gift That Gives Back to Communities in Need

December 13, 2022 California Milk Advisory Board

In celebration of the holidays, the California Milk Advisory Board (CMAB) introduced a collaboration with cheese shop Lady & Larder and cheese expert Jessica Lawrenz to present the California Cheese Wreath Kit, a collection of Real California cheeses, dried fruit, nuts, crackers, and other items used to create an edible arrangement for seasonal gatherings and gift giving. In the spirit of giving, for each kit orders a donation of $20* will be made to Feeding America in support of families in need. …

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Real California Milk Begins Holiday Season With Mornings Mean More Campaign at Retail

November 18, 2022 California Milk Advisory Board

The California Milk Advisory Board (CMAB) announced today the return of its consumer promotion focused on holiday breakfast traditions with dairy. The annual campaign – titled Holiday Mornings Mean More – debuted in 2020 and focuses on the California market. Holiday Mornings Mean More communicates messages of family, togetherness, and the importance of celebrating time together over special breakfast recipes. The featured promotional menu provides a turn-key solution for busy shoppers, where any of the recipes can be scaled up or down to accommodate gathering sizes. …

Brands dosa by DOSA, Pariva, Tres Lecheria and Wheyward Spirit Win $50,000 from California Milk Advisory Board and VentureFuel

November 8, 2022 California Milk Advisory Board

Startups dosa by DOSA, Pariva, Tres Lecheria and Wheyward Spirit claimed victory last night at the 2022 Real California Milk Excelerator: Open Innovation Final Pitch Event. Created by the California Milk Advisory Board (CMAB) and innovation advisory VentureFuel, the competition is designed to identify, curate and accelerate innovation in dairy-based products, from consumer food and beverages to textiles and beyond. The four cohort winners will each receive $50,000 in resources and funding to scale their products in California and will compete for an additional $100,000 in support based on continued performance. …

Six Chefs Selected For Competition Spotlighting Globally Inspired Dishes Featuring Real California Cheese And Dairy

October 21, 2022 California Milk Advisory Board

The California Milk Advisory Board (CMAB) announced the inaugural Global Flavors Culinary Competition, a foodservice event that celebrates the broad application of Real California cheese and dairy products in global cuisines. This year’s competition will provide “A Taste of Italy,” with a focus on developing classic and innovative recipes highlighting Italian-style cheese and dairy products from California. …

California Dairy Research Foundation Awarded $85 Million from USDA for Partnerships for Climate-Smart Commodities Project

September 21, 2022 California Milk Advisory Board

Agriculture Secretary Tom Vilsack announced that the U.S. Department of Agriculture (USDA) is investing up to $2.8 billion in projects selected under the first pool of the Partnerships for Climate-Smart Commodities funding opportunity. Applicants submitted more than 450 project proposals; 70 were selected for funding. …