Wal-Mart Stores Inc on Thursday forecast a disappointing profit for the holiday season after reporting its third straight quarterly decline in U.S. comparable sales because of fewer shopper visits.

The company said comparable sales at its U.S. stores, its biggest unit, fell 0.3 percent in the third quarter ended on October 31, in part because of price reductions on televisions and sluggish sales of toys and packaged foods.

Analysts had expected flat U.S. comparable sales, which include those online and at stores open at least a year.

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