Food company and restaurant chain Nathan’s Famous just launched its first vegan hot dog. The new plant-based Coney Island hot dog is made in partnership with vegan brand The Meatless Farm and features its pea protein-based sausage spiced with Nathan’s Famous 100-year-old secret seasoning blend. Currently, the hot dog is available at Nathan’s Famous online retail shop as a kit ($44.99) that includes six Nathan’s Famous Meatless Farm Hot Dogs, buns, and a bottle of Nathan’s Famous Deli Style Mustard. The kit is available for delivery nationwide.
“As plant-based menu items continue to grow in popularity, we are excited to launch the first ever gourmet, plant-based hot dog, a product created not just for our flexitarian, vegetarian, and vegan customers, but all who enjoy a healthier diet,” James Walker, Senior Vice President of Nathan’s Famous Restaurants, said. “We’ve spent a great deal of time perfecting this hot dog and making sure that those who know and love Nathan’s one-of-a-kind flavor, as well as those that might not have tried a Nathan’s hot dog due to diet, can now enjoy an option that fits their lifestyle. We are looking forward to growing a new customer base with this partnership with Meatless Farm and know their high-quality ingredients are the way to deliver what our customers have come to expect of the original Nathan’s Famous hot dog.”
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