ARLINGTON, VA – Food Marketing Institute (FMI) introduced new resources related to its U.S. Grocery Shopper Trends 2015 analysis with The Hartman Group, which initially debuted at FMI Connect in Chicago. Inclusive of a full report, sharable infographic and recorded webinar series, the analysis explores the new norm regarding American food shopping.
Webinar Series: Join FMI and The Hartman Group for a webinar series on FMI’s U.S. Grocery Shopper Trends 2015:
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A Peek from the Peak: A Panoramic View of the U.S. Grocery Shopper Trends 2015
Wednesday, August 5 at 2:00 pm ET • (At Capacity – Recorded for Download by Friday, Aug. 7)
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Making the Meal Fit the Shape and Schedule of the New American Household: the Grocer as Food and Family Facilitator
Wednesday, September 2 at 2:00 pm ET
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\When Head Meets Heart in the Grocery Cart: Emerging Consumer Values Regarding Food Safety, Health and Wellness, and Animal Welfare
Wednesday, October 14 at 2:00 pm ET
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Resources Landing Page: Visit www.FMI.org/GroceryTrends for complete details on the webinar series; download the executive summary; obtain a copy of the full report; and access the 2014 archives.
Food Marketing Institute proudly advocates on behalf of the food retail industry. FMI’s U.S. members operate nearly 40,000 retail food stores and 25,000 pharmacies, representing a combined annual sales volume of almost $770 billion. Through programs in public affairs, food safety, research, education and industry relations, FMI offers resources and provides valuable benefits to more than 1,225 food retail and wholesale member companies in the United States and around the world. FMI membership covers the spectrum of diverse venues where food is sold, including single owner grocery stores, large multi-store supermarket chains and mixed retail stores. For more information, visit www.fmi.org and for information regarding the FMI foundation, visit www.fmifoundation.org.
Source: Food Marketing Institute
