A new bill, introduced in the Senate, would shed light on industry “checkoff” programs.

There are few places in Washington these days that exhibit any hint of bipartisanship. But it turns out that reforming checkoff programs—a wonky byproduct of the agriculture industry—is finding consensus on both sides of the aisle.

This morning a bill called the Commodity Checkoff Program Improvement Act of 2016, introduced by Republican Senator Mike Lee of Utah and Democratic Senator Cory Booker, is attempting to make these programs, which promote and do research for commodities—the “Got Milk?” campaign is perhaps the best-known example—more transparent and prevent them from participating in anti-competitive activities.

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