SAN DIEGO – Organics Unlimited is proud to debut a new online look for the organic banana company. An updated website, organicsunlimited.com, is one of the final components of an overall brand refresh that began rolling out in July 2016.
Launched in the beginning of October, the website serves as a portal for both the Organics Unlimited and GROW labels, allowing visitors to learn more about the company’s organic bananas, plantains and coconuts. The new website launched in time for retailers and distributors to experience it while preparing for the 2016 Produce Marketing Association's (PMA) Fresh Summit, where they will see the same look and messaging in the newly designed trade show booth.
“We are an international company, with organic farms in two countries and distribution to multiple continents,” said Mayra Velazquez de Leon, president of Organics Unlimited. “Having an up-to-date, robust website is important for customers to understand and interact with the company. We wanted the new website to convey the story behind Organics Unlimited, sharing my family’s history of organic growing and our commitment to a truly organic, sustainable product and giving back to the communities that do so much for us.”
Organics Unlimited customers and consumers can now visit organicsunlimited.com and read the latest blog posts, learn the history of the company, see images of the organic growing process, read stories about GROW, the company’s social responsibility program and more. Retailers and distributors can also find information on purchasing and merchandising both Organics Unlimited and GROW bananas.
The new website follows the summer launch of new packaging, new banana stickers, new print and online ads and other updates to the branding of Organics Unlimited and GROW, all of which communicate to the consumer more about the company’s commitment to organic growing, sustainable farming practices and social responsibility.
“We believe in being a truly organic product and in giving back to the communities near our organic farms, said Velazquez de Leon. “We want to share exactly how Organics Unlimited and GROW are socially responsible and how we define sustainability. This website helps us tell the Organics Unlimited and GROW stories.”
About Organics Unlimited
Organics Unlimited is a San Diego-based distributor of organic tropical fruit from Mexico and South America, providing its traditional label as well as the GROW label. Its fruits are USDA certified organic for the U.S. and Canada through Organic Certifiers. For more information on Organics Unlimited and GROW, visit OrganicsUnlimited.com, or call 619.710.0658. Check out the latest blog post from Organics Unlimited, or find Organics Unlimited on Facebook, Twitter or YouTube.
Source: Organics Unlimited
