LOS ANGELES – Giumarra Borquez, the Giumarra Companies’ vertically-integrated asparagus partnership, is projecting excellent volume for the upcoming fall and winter seasons.
“Despite the overall reduced asparagus volume caused by inclement weather, Giumarra Borquez is expecting increased volumes of high quality asparagus this season,” says Bruce Dowhan, general manager of Giumarra Borquez and vice president of the Giumarra Companies. “Fortunately, our main growing region in Obregón was not impacted by the storms in Mexico.”
Beginning in October, the partnership will supply premium quality Mexican asparagus to North American customers throughout all of fall and winter, covering heavily promotable holidays, including Halloween, Thanksgiving, and Christmas.
The asparagus is packed under Giumarra’s Nature’s Partner brand, and all asparagus may also be marketed as Fair Trade Certified for retail customers interested in promoting a Fair Trade program. Giumarra Borquez was certified by Fair Trade USA in June 2012.
“We are proud to be the first Fair Trade Certified asparagus grower in the world,” says Mr. Dowhan. “We are seeing increasing consumer awareness and interest in Fair Trade Certified products in the market. Just as our customers look to partner with suppliers who are socially and environmentally conscious, their consumers look to shop at stores with these same qualities.”
For more information, please contact Giumarra Borquez at (760) 480-8502.
About the Giumarra Companies
The Giumarra Companies is a leading international network of fresh produce growers, distributors, and marketers that encompasses a world of freshness. Since its inception in 1922, the Giumarra group of companies has taken pride in a longstanding commitment and tradition of quality, reliability and innovation to feed the world in a healthy way. For more information, please visit: www.giumarra.com.
Source: The Giumarra Companies
