Family Tree Farms Names Chris Taylor UK & Ireland Commercial Director

Reedley, CA – Family Tree Farms is proud to announce Chris Taylor as UK & Ireland Commercial Director, effective January 1, 2026. Taylor will oversee commercial strategy and retail partnerships across the UK and Ireland, supporting continued expansion in these key markets.

Taylor brings more than 21 years of experience across retail, consultancy, and fresh produce leadership. His background includes senior commercial roles within citrus and berry categories, with a strong track record of building successful retail programs and customer relationships.

““Over the time I’ve spent with Family Tree Farms, I’ve seen firsthand the strength of the business, the people behind it, and the long-term vision in place,” said Taylor. “I’m proud to continue building on that foundation and excited about the growth ahead as we further strengthen our partnerships across the UK and Ireland.”

Andy Muxlow, Owner of Family Tree Farms, commented:

“Chris has demonstrated exceptional leadership and commercial insight. His promotion reflects our confidence in his ability to strengthen key customer relationships and lead our UK and Ireland strategy forward.”

Doug LaCroix, VP of Sales and Marketing, added:

“Chris brings a deep understanding of the retail landscape and a collaborative mindset. His leadership will be instrumental as we continue expanding our berry and fruit programs across the region.”