D’Arrigo Bros. Co., Of CA Launches Andy Boy Broccoli Rabe Video ‘GIRL BOSS’ Featuring Celebrity Chef

D’Arrigo Bros. Co., of CA launches their Broccoli Rabe Campaign video ‘Girl Boss’ today featuring Celebrity Chef Candice Kumai. Chef Candice Kumai is a professionally trained chef, wellness journalist and 5x best-selling cookbook author. The Girl Boss video has up-tempo music, quick-cuts, and high-intensity action shots centered on the Andy Boy super-green vegetable Broccoli Rabe.

“The purpose of the ‘Girl Boss’ video is to highlight how eating Broccoli Rabe helps facilitate an active lifestyle. The vegetable elevates Chef Candice Kumai’s athletic abilities to a heroic level of peak physical fitness. The takeaway is that Broccoli Rabe is so nutritious that it will power you to push past any goals you set with superhuman determination and strength,” states Claudia Pizarro-Villalobos, D’Arrigo Marketing and Culinary Manager. The feeling of the video is similar to an athletic commercial so get ready to be inspired to cook and eat Broccoli Rabe to get you moving and feeling great all day long.

Andy Boy Broccoli Rabe is a versatile vegetable can be prepared numerous ways to delight any palate around the world. You can grill, sauté, blanch, blend, puree or steam the super-green to enhance the bold flavor or tone it down. In addition, “Broccoli Rabe is loaded with vitamin A and C to improve skin and cellular health, vitamin K to fight against bone loss, antioxidants to curb the aging process, lutein to promote eye health, anti-inflammatory nutrients to reduce heart disease and phyto-compounds that when consumed breakdown to become anti-cancer properties in the body, “ explains Claudia Pizarro-Villalobos.

Video Message:

Green Means Broccoli Rabe

Green Means Fierce

Green Means Antioxidants

Green Means GO

Broccoli Rabe Fuels Chef Candice Kumai

Girl Boss Video: 30 seconds https://youtu.be/jWCyaPo4vU8

Family-owned and third generation operated, D’Arrigo Bros. Co., of CA has a rich history of being innovators and good stewards of the land. Customers can confidently look for excellence in everything from seed research and development to entirely new approaches to growing, packing, and even shipping. Always look for the distinctive Andy Boy pink label to know you can reliably get the finest pick of the crop.

Make it a flavor adventure by visiting our website at http://www.andyboy.com/broccoli-rabe/ and find delicious and nutritious Broccoli Rabe recipes, cooking techniques and more.

Celebrity Chef Candice Kumai cooking up Broccoli Rabe: http://www.andyboy.com/candice-kumai

Source: D’Arrigo Bros. Co., of CA