Crunch Pak Apple Fries Sampled At Miami 5K

CASHMERE, Wash. – May 4, 2010 – Crunch Pak® Apple Fries from Burger King are now available at Winn-Dixie stores in Florida.

To promote the new item, Burger King distributed nearly 5,000 samples of Crunch Pak® Apple Fries and 2,000 coupons to runners and spectators at the Mercedes-Benz Corporate 5K Run in Miami on Thursday, April 29.

“Burger King customers are enthusiastic about Crunch Pak® Apple Fries because they are a fun and healthy option for kids,” said Tony Freytag, national marketing director for Crunch Pak. “We’re thrilled to work with Burger King and Winn-Dixie to make Crunch Pak® Apple Fries available at retail as well as in Burger King restaurants.”

Source: Crunch Pak