California Giant Berry Farms to Debut Probiotic Blueberries at IFPA Global Produce & Floral Show

WATSONVILLE, CA – California Giant Berry Farms, a leader in fresh berries, is set to debut an exciting new product designed to meet the growing consumer demand for functional foods at the upcoming IFPA Global Produce & Floral Show: Belli Berries, a first-of-its-kind probiotic blueberry. 

Introducing Belli Berries: The Berry with Benefits!

Belli Berries are the same fresh blueberries consumers know and love from California Giant—now boosted with live probiotic cultures. This innovative new fresh berry product gives shoppers even more reasons to love blueberries. With Belli Berries, you get the same blueberry goodness, now with probiotics.

Quick Facts about Belli Berries:

• Fresh Blueberries, Boosted with Probiotics: A simple way to add functional benefits to your daily diet. 
• Dairy-Free: Plant-based and vegan-friendly. 
• Nothing Artificial: Non-GMO and free of artificial flavors. 
• Rinse & Enjoy: Snack, bake, freeze—probiotics stay inside. 

“We are thrilled to introduce Belli Berries at the IFPA Global Show,” says Kyla Oberman, Director of Marketing California Giant Berry Farms. “This product directly addresses the increasing consumer interest in functional foods that offer convenient gut-health solutions. Belli Berries combine the great taste of our California Giant blueberries with the added benefit of probiotics, providing a new and exciting way for people to support their gut-health and overall wellness.” 

Blueberries are nature’s perfect probiotic partner. Their natural fibers create an ideal probiotic carrier, shielding live cultures as they journey through the digestive system. This synergy ensures more live cultures reach the gut to effectively do their job—the optimal symbiotic effect.

Belli Berries are a simple, delicious choice for everyday gut health—and a clean-label innovation that aligns with consumer demand for functional produce. 

Attendees of the IFPA Global Produce & Floral Show are invited to visit California Giant Berry Farms at Booth #3947 and be the first to learn more about this innovative new product and experience Belli Berries. 

About California Giant Berry Farms

At California Giant Berry Farms, the difference is Giant. Our vision is to be the most sustainable berry company in the world; every day we strive to deliver premium berries while nourishing our communities. Our year-round supply of strawberries, blueberries, raspberries, and blackberries set the standard for quality and consistency and provides retailers, foodservice, and consumers with the best berry experience. Over four decades as a privately held US family farming company, we have evolved into a global family united by a passion for delivering excellence. Quality, consistency and community inspire the mission and values that sustain us.